Yesterday, members of the Track and Field Athletes Association competing in London launched the #WeDemandChange #Rule40 campaign to draw attention to Rule 40 (link provided below). This rule severely limits athletes’ rights to market themselves during the Olympic Games. The International Olympic Committee (IOC) continues to grow the scope of this rule, limiting all athlete interactions with outside companies to official Olympic Partners . We feel this needs to change.
So please join #WeDemandChange and support your US Olympic Track and Field Team.
photo credit: Cayusa